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    <author>
        <name>lucka.dog</name>
    </author>
    <title>Blog/Atom feed</title>
    <id>https://www.lucka.dog/en/blog/about-us/?sRss=1</id>
    <updated>2026-05-21T20:30:19+02:00</updated>
    
        <entry>
            <title type="text">Lulu Crown</title>
            <id>https://www.lucka.dog/en/blog/ueber-uns/lulu-crown/</id>
            <link href="https://www.lucka.dog/en/blog/ueber-uns/lulu-crown/"/>
            <summary type="html">
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                                            why an own brand?
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                 In more than ten years of experience in the stationary trade, we have got to know dog lifestyle products of the most different manufacturers and have also sold them with pleasure. However, we have always found that many customers prefer to visit our store in Dortmund personally and do not like to shop online. One reason: It is difficult for them to orientate themselves in the unmanageable offer of the internet and to make a safe purchase decision without personal advice. This is partly due to the limited possibilities of virtual shopping worlds, which are mostly limited to photos and descriptive texts.&amp;nbsp; 
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  Expressive photos  
 Good product photos are immensely important for every online brand. Especially if, like Lulu Crown, it is new to the market. Nevertheless, even with brilliant glossy pictures it is very difficult to reliably transport the quality of a dog bed, for example, to the customer. Many online shops therefore present their products against a neutral light background. The product should be the centre of attention. Nothing should distract the viewer. So the widespread opinion. We see it differently. 
 We deliberately refrain from exempting products in our pictures, as this technique presents the goods too &quot;clinical&quot;. We prefer to show our Lulu Crown articles in a realistic and natural environment. In other words, preferably in the way they will later look in your home. For example on a noble wooden floor. 
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  Virtual touching &quot;unfortunately&quot; does not work yet  
 Classical evaluation criteria only work to a limited extent when shopping online. You can see but not feel the structure of a dog bed cover. Also, the special smell of good greasy leather on a dog collar cannot be transported over the Internet. Yet it says a lot about the quality of a leather collar. The product photo and the material description are simply too little information for us to make a reliable decision for or against a product. A typical online purchase is therefore often done this way: You order online. The package is transported to your home. You unpack it, return the item to the online shop if you do not like it and order again. Result: Unnecessary transport routes that are not only ecologically questionable but also uneconomical. They also cost a lot of time and in the long term ensure a frustrating shopping experience. 
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  Motivation for Lulu Crown  
 Also be able to shop online safely. We have developed our own brand &quot;Lulu Crown&quot; for this purpose. Because with Lulu Crown products we can always guarantee that, in addition to attractive design, practical functionality and high-quality materials, the ecological footprint is kept to a minimum. Our Lulu Crown products also work without visiting a stationary store. Dog owners who buy a Lulu Crown article or one of the other products of our selected suppliers at lucka.dog online can be sure to get a good product. 
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  Why is that?  
 Lulu Crown products are not only constantly being developed and improved. We also test them in our store before we offer them online. In our Dortmund shop we receive direct, personal and therefore valuable feedback from our customers, which is also valuable for the online shop. The experience we gather, the advantages and disadvantages and of course the wishes for a product are taken into account when selecting and developing our Lulu Crown articles. Of course, we cannot offer 100% CO2-free online shopping either. Nevertheless, returns are very rare at lucka.dog so far. Our return rate is currently less than 3 percent. For this we would like to thank our customers. 
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  Where does the Lulu Crown journey through the World Wide Web lead?  
 In the future we will continue to take up new trends from the world of interior, accessories and design, but also the ideas of our customers and transfer them into the world of experience of dog owners. We see ourselves more as consultants, less as salespeople. We know that not every dog owner has enough time and patience for shopping in a shop in his everyday life. This is exactly why we place so much emphasis on a high-quality product selection and try to transfer the consulting advantage of the stationary trade to our online shop. If you find it difficult to find attractive products in the infinite online cosmos of the Internet, which have a good price/performance ratio and an acceptable ecological balance? Then our  Lulu Crown products  are just right for you. 
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            </content>

                            <updated>2020-02-01T15:00:00+01:00</updated>
                    </entry>

    
    
        <entry>
            <title type="text">Help for Australia</title>
            <id>https://www.lucka.dog/en/blog/ueber-uns/hilfe-fuer-australien/</id>
            <link href="https://www.lucka.dog/en/blog/ueber-uns/hilfe-fuer-australien/"/>
            <summary type="html">
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                                            The Australian wildlife is suffering. Who helps pouch bears, kangaroos and others?
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                  Who helps and saves the innocent victims?  
 Australia is on fire. Although bush fires are not uncommon in Australia in summer. But the current dimension goes far beyond what has been known so far. More than 10 million hectares, an area roughly the size of Bavaria and Baden-Württemberg combined, have already been burned. This natural disaster cost numerous human lives. But also more than one billion animals lost their lives. Often under dramatic circumstances. The WWF estimates that more than 8000 koalas have died in the fires on the central north coast of New South Wales alone and that more than 50 percent of the population of the Kangaroo Islands in South Australia has been lost. An extreme loss for a species that is slowly disappearing from our planet anyway. But kangaroos and emus have also been severely decimated by the fires. Those who have survived suffer from burns, lack of water and food. 
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  It&#039;s as simple as that!  
 The numbers, the pictures, the scale. We&#039;ve seldom felt so powerless. Like many others, we want to help save injured wild animals and rebuild their habitat. Even small contributions can help. Whoever orders a koala, a kangaroo or an emu from Lucka.dog from now on, helps automatically. Because we donate a fixed amount for every dog toy sold. 
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 Buy a  koala , a  kangaroo  or an  emu  and for each big soft toy (Large) we transfer 5 EUR to WIRES. For each small toy (Small) we transfer 2 EUR. With this money we support the &quot;WIRES Emergency Fund&quot; which rescues and repaires sick, injured and orphaned animals like koalas, kangaroos, emus, wombats and flying foxes from the affected regions.&amp;nbsp;&amp;nbsp; 
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  Australia&#039;s leading wildlife rescue organisation  
 WIRES (NSW Wildlife Information, Rescue and Education Service Inc.) has been saving and caring for wildlife for over 30 years and is the largest wildlife conservation organisation in Australia. WIRES is particularly happy to support smaller voluntary organisations in the wildlife sector with the same mission, but also universities, veterinary associations and other scientific and environmental groups. 
 Over the past 5 years, WIRES has worked with WWF, National Parks Association, Humane Society International, Wilderness Society, Nature Conservation Council, Birdlife, RSPCA, Animal Welfare League and IFAW, and with these organisations, WIRES has made significant and ongoing contributions to wildlife rehabilitation. 
 WIRES has a presence primarily in New South Wales and conducts more than 90,000 rescues each year. Following the catastrophic bush fires, WIRES is now looking for additional ways to help wildlife throughout Australia. This wildlife rescue organisation includes over 2,500 volunteers in 28 branches who work around the clock to rescue and care for wildlife in need. 
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 It will take many years, cost immense effort and require great financial help until the natural habitat for these unique animals is restored. 
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 Buy a Fuzzyard soft toy for your dog and inform other dog owners about this help offer. Because together we can successfully support the helpers in Australia even with small amounts. The real work only begins when the fires in the crisis areas finally go out. 
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            </content>

                            <updated>2020-01-22T16:00:00+01:00</updated>
                    </entry>

    
    
        <entry>
            <title type="text">Polyester</title>
            <id>https://www.lucka.dog/en/blog/ueber-uns/polyester/</id>
            <link href="https://www.lucka.dog/en/blog/ueber-uns/polyester/"/>
            <summary type="html">
                <![CDATA[
                
                                            Everyone is talking about sustainability - and so are we! Why we sell polyester products.
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                  Everyone is talking about sustainability - and so are we!  
 Waste plastics are littering our oceans and greenhouse gases are accelerating climate change. We too know how important it is not to be part of the problem, but to be part of the solution. It plays a big role how we and our pets live. 
 That&#039;s why most of our products are made from recycled PET bottles. Polyester is the optimum fibre for dog bed fabrics, for example, which are always very dirty. The fabric remains dimensionally stable even after many washes and retains its colour and structure. Quality features that have a lasting effect, because a dog bed with a particularly long service life conserves natural resources. 
 In order to produce polyester threads from old  PET bottles , the plastic bottle flakes must first be melted, dyed and processed into thin threads. 
 Polyester is a versatile plastic. For a dog toy, for example, between 12 and 25 PET bottles are recycled, depending on the size - a little more for dog blankets and beds. 
 Polyester fibres are particularly light and weather resistant and therefore resistant to climatic influences. They are also very dimensionally stable, tear-resistant and elastic. The material absorbs very little water, dries very quickly and hardly creases. 
 It is precisely because of these properties that we use the fibre in our products. It is ideal for the production of hard-wearing  LULU CROWN  dog beds. But also our toy suppliers like  Beco Pets  and  FuzzYard  use this recycled material for their products. 
 You can wash our polyester dog beds in the washing machine at 40°C in the fine wash cycle. It is best to dry it lying on a clothes horse, not in the dryer. You should only iron the fabric at a low temperature. Usually this is not necessary. 
 With a  LULU CROWN dog bed  you will have so many years of pleasure. 
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  The advantages of polyester:  
 
 Soft and fur-friendly 
 Hardly any odour development, as no environment for bacteria is created as is possible with cotton (musty, musty) 
 Easy to clean (delicates) 
 Light resistant 
 Tear-resistant and dimensionally stable 
 Lightweight yet warming 
 Almost crease-free 
 
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            </content>

                            <updated>2019-09-24T10:00:00+02:00</updated>
                    </entry>

    
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